Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Nike on how setting an 'audacious goal' helped the brand work differently
Breaking2 results: Nike athletes miss sub 2-hour marathon - Men's Journal
Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
How Nike attempted Breaking2
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Nike's Breaking2 – marketing stunt or sporting history? Only time will tell | The Drum
Nike Breaking2 2-Hour Marathon Livestream | Hypebeast
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Is This the Shoe That Will Break 2 Hours in the Marathon? | Runner's World
Why Nike's Breaking2 could fail - Canadian Running Magazine
Breaking2. Nike UK
Athletes wear custom-engineered Nike trainers in attempt to break two-hour marathon barrier
NIKE: #BREAKING2 TRAILER - YouTube
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Breaking2: Nike tried to beat the 2-hour marathon record | BURO.
Nike Announces Release Dates for the Breaking2 Running Collection - WearTesters
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
Breaking2. Nike UK
The personal messages the Breaking2 runners wrote on their shoes - Canadian Running Magazine
Inside the success of Nike's Breaking2 'moonshot' - Digiday
Breaking2. Nike UK
Scenes From the Nike Breaking2 Test Run | Runner's World
